Event personalisation and member matching platform
Mass event emails often overwhelm recipients and reduce engagement. This tool matches recipients to relevant events based on location, profile, and interested, enabling targeted, personalised communications.
Key features:
Smart recipient matching: filters attendees by location, company type and past interests.
Hyper-personalised messaging: crafts emails tailored to recipient profiles and engagement history
Automated data enrichment: completes partial profiles using online research, for example company size and contacts
Engagement tracking: monitors open rates, responses, and sign ups against targets
Core impact:
Improve efficiency: reduces irrelevant outreach and communication fatigue
Improved client engagement: better engagement and future event attendance
Reduced admin effort: reduced organiser effort through automation and targeting
Some other areas this tool could be leveraged:
Membership bodies: inviting relevant attendees to high-value events
Marketing teams: driving better ROI on event communications
HR/ Recruitment: targeting candidates for job fairs or open days
